Allsteim’s

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Lagerfeld The Life Saver

Posted by allsteim on June 19, 2008

KARL LAGERFELD can make anything look chic – apparently, even a fluorescent yellow vest.

Such is his sartorial power, road safety chiefs in France have chosen the designer as the face of their latest campaign to encourage drivers to wear light-reflecting clothing when travelling at night.

Clad in his trademark dark glasses, suit and bowtie with a yellow vest, Lagerfeld cuts a dashing figure on a dark road in the poster, which carries the tagline: “It’s yellow, it’s ugly, it doesn’t go with anything, but it could save your life”.

Leisa Barnett

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